Current Affairs Today 23 December 2017 – Daily Current Affairs PDF

Current Affairs Today 23 December 2017 – Daily Current Affairs PDF

Current Affairs Today 23 December 2017

Current Affairs Today 23 December 2017 – Daily Current Affairs PDF

1. Virat Kohli is most valuable celebrity brand: Duff & Phelps report

Virat Kohli, the Indian cricket team captain, has replaced Bollywood superstar Shah
Rukh Khan to become the most valuable celebrity brand in the country, with a brand
value of USD 144 million registering a growth of 56 per cent from last year,
according to a report. This increase is primarily driven by his growing endorsement
fees, on-field performances and rise in popularity index, according to the Duff &
Phelps report Rise of the Millennials: India’s Most Valuable Celebrity Brands.
Shah Rukh Khan slipped to second rank, with a brand value of USD 106 million,
down by nearly 20 percent as compared to 2016, while actress Deepika Padukone,
valued at USD 93 million, retained her third rank.

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  • Current Affairs Today 23 December 2017 – Daily Current Affairs PDF

    latest english current affairs 21dec..